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Challenge accepted: Keep On Truckin’ Mechanical Services pledges $40,000 sponsorship during Radiothon fundraiser

Lloydminster, AB/SK – April's Fill The Seats Radiothon fundraiser brought out some friendly competition between local businesses. Keep On Truckin' Mechanical Services rose to the challenge with an on-air sponsorship of $40,000 to secure naming rights to one of the 12 dressing rooms in the new sport, recreation and events facility set to open later this year.

"With this sponsorship, I wanted to support our local community,” said Ryley Parchoma, owner of Keep On Truckin'. “The new facility is good for everyone, especially the kids. I love to see kids getting involved and staying involved in sports rather than the many other things they could be doing."

With this sponsorship, Keep On Truckin’ directly enhances the sports experience for young athletes by providing a quality space where teams can prepare, build camaraderie and develop team unity. Parchoma said he is excited for the opportunity represented by the Cenovus Energy Hub development and hopes that seeing the company name on the dressing room will inspire kids to embrace the challenge and “keep on truckin’” toward their goals.

"We're thrilled to welcome Keep On Truckin' Mechanical Services as a key partner in bringing Cenovus Energy Hub to life," said Mayor Gerald Aalbers. "Their generous $40,000 investment in dressing room naming rights showcases their commitment to supporting facilities where our young athletes and community can gather, compete and celebrate. This level of commitment from local businesses is what strengthens our city and makes Lloydminster not only a great place to live, but also a welcoming destination for the many visiting teams who compete here."

To explore various ways of getting involved, visit CenovusEnergyHub.ca or email cenovusenergyhub@lloydminster.ca.

About Cenovus Energy Hub

More than a hockey arena, more than a concert venue — Cenovus Energy Hub is an entertainment facility, the largest of its kind in the region. This inclusive and accessible space will unite people from Lloydminster and beyond to create community through extraordinary experiences, celebration and fun. The fit-for-purpose facility has been designed with great care, and includes:

  • a primary arena with seating for 2,500, expandable up to 4,500 for concerts and events with floor seating.
  • a second, NHL-sized indoor ice surface with seating for up to 500.
  • a third outdoor ice surface adjacent to the building, which functions as a basketball court in the summer.

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